A Equals A

A Equals A


Reviewed by: Angus Wolfe Murray

As a pop video, this has intimations of inventiveness. By using the format of a comic strip and then going in behind the artwork to a real life drama of a raid on a warehouse, Stephen Anderson has created his own virtual world, complete with platinum blonde and the inevitable locked safe. As the song says, it's all about "opening the box."

As a bonus to this clever piece of film, there's a neat twist at the end. All very simple - that's comic books for you - and deeply satisfying. The final message, splashed across the screen, is equally defiant: "All Artists Are Criminals."

Pop videos can be pretentious, baffling, narcissistic, boring, sexy or fun. This is fun.

Also, there's a whole lot of imagination going on.

Reviewed on: 03 Oct 2003
Share this with others on...
Pop video uses the concept of a comic strip to tell the story of a robbery.

Director: Stephen Anderson

Year: 2003

Runtime: 4 minutes

Country: UK


Search database: